Case
Study #3:
Energy Systems Provider
 Background
A
small, three-person company that provides a limited billing review service
for a limited customer base. The competition are giant power providers
and service providers.
Situation
The
owner has identified a model of rebundling existing services for customers
in the emerging deregulated energy industry. With his company able to
provide only 20% of the critical components for successful delivery of
this model, he wishes to capitalize on his vision.
Project
Help
the owner think through appropriate business scenarios to create a strategic
approach and written plan for the company.
Challenges
- Lack of resources and financing.
- No substantial customer base for the owner's vision.
- Little leverage to interest and lead established companies that control
the marketplace with their capital and technology.
Approach
- Research evolving status of the energy industry, focus on potential
impacts of specific strategies for owner and company.
- Develop a respected customer in energy industry to provide leverage
with future service provider partners.
- Prioritize day to day business to ensure sufficient profits for developing
vision into longer range plan.
- Compose written plan with action steps and time priorities.
- Refer client to associates for supplemental assistance in business
planning.
Results
Client
executes the written plan and repositions company within the energy industry.
The owner uses additional periodic consulting to help him continue to
refine his vision.
Contact
Holeton Consulting today
to learn how we can acheive results like these for your company.
See
other case studies: #1, #2,
#4, #5
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